The Black experience is essential to understanding Staunton and the surrounding areas. Read on to learn about how to celebrate Black History Month and other events in Staunton. We’ve also noted important places and citizens and gathered resources for gaining a broader understanding of our city’s Black history, culture, and contributions. We’ve also included a list of area Black-owned businesses.
Festivals and Events
Black History Month at Mary Baldwin
Join the Mary Baldwin University community this February to celebrate Black History Month. The school will host a full lineup of events including lectures, research presentations, concerts and other performances, readings, open houses, trivia, and much more. Here’s the full schedule.
For more Black History Month events around the state, check out the schedule on the Virginia Tourism Corporation website.
Juneteenth Celebration at the Frontier Culture Museum
In recent years, Montgomery Hall Park has hosted an annual Juneteenth celebration as a way to celebrate the end of slavery. Last year the celebration moved to the Frontier Culture Museum. The celebration has included food, live entertainment, children’s activities, information booths, voter registration, health screenings, and more.
African American Heritage Festival
In recent years, Staunton’s African American Heritage Festival has been canceled due to Covid. Hopefully, it will return in the near future! Expect plenty of music and entertainment to keep you busy. Visitors will also find presentations by historians, art by regional artists, vendors, and community outreach and resources. Area churches gather for an “under the tent” worship service on Sunday morning, and everyone can enjoy an afternoon of gospel music. This free, annual two-day festival in September is the largest and oldest in the Shenandoah Valley. The event is open to the public and everyone, regardless of heritage, is welcome.
Before the Civil War, many farms throughout the Shenandoah Valley relied upon the labor of enslaved African Americans. In 1830, only about one-sixth of Staunton’s African American population was free to work as blacksmiths, shoemakers, laborers, domestics, and barbers. After the Emancipation Proclamation, opportunities grew. By the end of the century, Staunton had 26 Black-owned businesses including grocery stores, cabinet-making shops, cobblers, restaurants, barbershops, laundries, and more. Within 10 years, there were nearly 50 Black-owned businesses in Staunton. These included a newspaper, hotel, restaurants, a meat market, an insurance company, a jewelry store, and professionals such as doctors and a lawyer.
Black-Owned Businesses Today
According to WHSV, while many businesses struggled, area Black-owned businesses were “nearly twice as likely to fail during the COVID-19 pandemic.” Want to support a local Black-owned business? Check out a regularly updated list of Black-owned businesses in the Shenandoah Valley compiled by the Black and Brown Owned Businesses-Shenandoah Valley Facebook page. The Newsleader identified some in Staunton.
- Anointed Apparel & Accessories by Lelia
- ARCIT LLC
- Artis Transitions
- Beauty Within
- C&E’s Ultimate Auto
- Charlene’s Hair Palace
- Charlotte Rays Cleaning
- Custom Gardening Services
- D. Moats Barber Shop
- Dream Vacations
- Essentially Zen
- Family Above Apparel
- JR’s Triple C Clean Car Care
- KEY-Z Candles
- Kier Real Investments
- NAME IT Services
- Nelle’s Beauty Boutique
- Odam’s BBQ Speciality Sauce
- Taste of the Tropics
- Wilson’s Garage
- Zewd’s Far-Away Treasures
Museums and Research
Booker T. Washington Museum and Library
The Booker T. Washington Museum and Library contains photographs, articles, books, yearbooks, and memorabilia like sports trophies and letterman jackets. It is housed in the Booker T. Washington Community Center, Staunton’s former segregated high school. The school educated Black students for 30 years before Staunton’s schools were finally integrated in 1966. The school served as both an educational space and a public meeting place for the African American community. It hosted social events, voter registration, and adult night classes. The building has been listed on the National Register of Historic Places since 2014.
Frontier Culture Museum’s West African Farm Exhibit
The Frontier Culture Museum’s living history farms educate today’s visitors by recreating the past. The West African Farm exhibit “explores the cultural contributions of African captives who were brought to Virginia in the 1700s.” Captives from many ethnic groups came from all over Africa, but many were Igbo from the West African Coast. The West African Farm demonstrates how free Igbo people lived in Africa in the 1700s. Visitors can learn about history, architecture, farming, cooking, folklore, pottery, weaving, and more.
The museum maintains an archive of lectures developed during the Covid shutdown. They explore various topics, but several relate to the area’s Black experience. Visit YouTube to see Unfree Labor in Early Virginia, Black Lives at Natural Bridge, West Africa and the Slave Trade, and Igbo/West African Masquerade Culture and the Dynamics of the African Diaspora Carnivals.
Woodrow Wilson Presidential Library & Museum
Woodrow Wilson and a number of other presidents have been criticized for their attitudes on race and the history of slavery that surrounds them. The Woodrow Wilson Presidential Library & Museum is tackling the topic of U.S. Presidents and racial inequality with a free lecture series. Register for the February 10 discussion about Abraham Lincoln with Edna Greene Medford, Ph.D., a historian and author of Lincoln and Emancipation, and Christina Shutt, the executive director of the Abraham Lincoln Presidential Library and Museum in Springfield, Illinois. The museum further explores the topic of Wilson and race with several resources on their webpage.
Staunton/Augusta County African American Research Society
Want to learn more about the general and family history of Black people in this area? Visit the Staunton/Augusta County African American Research Society’s website for resources. The society’s mission “is to research, develop and maintain an ongoing written, pictorial and multimedia archive of the African American experience in Staunton and Augusta County from its early settlement in 1738 to the present by focusing on education, business, politics, religion, military service, and cultural experience.” The society has worked to gather genealogical records from the library as well as oral histories from older citizens.
Laten Ervin Bechtel’s In Their Words: Growing Up In Segregated Staunton and Augusta County, Virginia
Laten Ervin Becktel has delved into the area’s history of segregation by conducting interviews with 30 African Americans who grew up in segregated times. In this 300-page oral history, Bechtel records an important, and often overlooked, side of local history and shows racial discrimination through the eyes of those who lived it. Available in the Staunton Public Library.
Notable Staunton Addresses
- In 1946, Montgomery Hall Park became one of only two Virginia parks dedicated to African American use, and people traveled long distances to visit. The park remained segregated until 1969. Learn about the park’s history by watching the Woodrow Wilson Birthplace and Presidential Library’s 2008 Montgomery Hall Park Project.
- The congregation of Allen Chapel A.M.E (African Methodist Episcopal) worshipped in various places before the original church was built at 921 West Beverley Street. The first Black church west of the Blue Ridge is also the sight of the city’s first Black choir and first Black school for adults.
- Fairview Cemetery is a predominantly African American cemetery located in northern Staunton that was founded in 1869. The Lambert Street location was outside city limits at the time and part of a Black community called Sandy Hollow.
- The masonic lodge on East Beverley and Market Streets was incorporated in 1882. Staunton’s “Colored Masonic Mount Zion Lodge, no.18” is one of the oldest African-American masonic lodges in the U.S. The nearby Cabell House (654 E. Beverley Street) is the last exposed-log structure in Staunton. It was built in 1869 by Edmund Cabell, a “free man of color,” and owned by three generations of his family.
Notable Black Stauntonians
- Robert Campbell was born free in 1794. After serving in the War of 1812, he moved to Staunton and opened a barbershop on Beverley Street. His successful business allowed him to buy five downtown buildings and he was considered wealthy by the standards of the times.
- Willis McGlascoe Carter was an NAACP leader who was born into slavery in 1852. He became a principal in Augusta County’s segregated public schools. He led the Augusta County Teachers’ Association and edited the Southern Tribune, an African-American newspaper. Carter helped create the Negro Industrial and Educational Association of Virginia. He’s buried in Fairview Cemetery.
- Born in 1898, Dr. Charles J. Waller served as regional vice-president of the National Medical Association. He practiced medicine in Staunton for many years without hospital privileges. Later, he became a member of the King’s Daughters’ staff and was elected president. He was also the first African-American to run for Staunton’s city council.
- Captain William Green Jr. was born in 1920 and graduated from Booker T. Washington High School in 1939. He joined the U.S. Army Air Corps and became one of the famed Tuskegee Airmen, one of our country’s first Black aviators. He flew 123 wartime missions in Europe and earned a Distinguished Flying Cross, an Air Medal with six oak leaf clusters, E.T.O. ribbons with three battle stars, and the Purple Heart.
- Born in 1940, Rita Wilson was Staunton’s first Black councilwoman. She served 16 years as a member and vice mayor of city council. She also served on the school board and the board of the Frontier Culture Museum.
For more information, take a look at the Staunton African American Heritage Brochure.