Getting Started in Art Licensing

Getting Started in Art Licensing will be a class about the basics of art licensing and understanding how it can help you as an artist by generating passive income and broadening your professional creative career.

In this class you will learn about:
•What exactly is art licensing?
•What is the difference between Art Licensing and Print on Demand (P.O.D.)?
•What do various licensing terms mean?
•What are the product categories?
•Learn about licensing contracts and how you get paid.
•Creating and customizing your portfolio.
•Digital vs. Analog art-making
•Best practices for finding clients.
•Dealing with rejection.
•Resources for learning more.

And you’ll go home with a handout covering the overview above.

Art Licensing can be a great revenue stream for professional artists and the occasional ones. It’s all about creating art for specific needs and finding your niche in the marketplace.

Renée Stramel is an artist whose work has sold all over the world and on products ranging from cutting boards, shower curtains to wallpaper and wall art. She has 20 years of experience in licensing work and continues to do so with a focus on the Wall Art category.